PENGARUH LIVE STREAMING, PRICE DISCOUNT, EASY OF PAYMENT, DAN SHOPPING LIFESTYLE TERHADAP IMPULSIVE BUYING (Studi pada Pengguna Aplikasi Shopee di Purworejo). Volatilitas Jurnal Manajemen dan Bisnis, [S. l.], v. 7, n. 4, p. 143–156, 2025. DOI: 10.37729/volatilitas.v7i4.6795. Disponível em: https://jurnal.umpwr.ac.id/index.php/volatilitas/article/view/6795. Acesso em: 1 sep. 2026.